TOGETHER, WE ARE THE VOICE OF OUR PROFESSION
Growing our profession by advancing the success of every member.
CACE is the best resource for educational marketing and communications professionals in Canada.
CACE is a national association of professionals committed to encouraging and enhancing excellence in communications in education. As a bilingual organization, we offer a national conference, webinars, virtual training, regional workshops, and networking opportunities for members across Canada.
Students are the beneficiaries of our efforts as we support teaching and learning through effective communication strategies. Working together, CACE members increase awareness and understanding of the important management role played by communicators in education.
Our members are communications professionals working in school boards, school board associations, universities, colleges, teacher organizations, and provincial education ministries.
CACE is directed by a volunteer board of directors, elected annually from within its membership, as well as an Executive Director.
MISSION
We deliver professional development, networking opportunities and high-quality resources to build leadership, confidence and connections for communications professionals working in public education across Canada.
VISION
Every school communication professional is empowered to serve as a trusted leader, strategically applying best practices to foster positive relationships, promote student success, and enhance confidence in public education.
VALUES
The Canadian Association of Communicators in Education is led by a dedicated Board of Directors working in communication roles within the educational field in Canada. Our Board members volunteer their time and work collaboratively to achieve the organization’s Mission and Vision, ensuring our members receive top value for their membership. Our work is guided by the following values:
LEADING
We are the leading association for Canadian education communicators, committed to building an equitable, inclusive and welcoming community that promotes best ethical practices and fosters professional growth and advancement.
LEARNING
We embrace innovation and provide a variety of professional development and mentorship opportunities to ensure our members can sharpen their skills, adapt to new trends and grow in their roles in a rapidly evolving landscape.
CONNECTING
We help build lifetime connections between members by providing quality networking opportunities at the national and regional levels.
CELEBRATING
We honour and showcase exceptional strategic communications in education by recognizing and promoting the successes of our members through our exclusive national BRAVO! Awards Program.
SHARING
We facilitate the sharing of strategic communication plans, tools and tactics and encourage active collaboration so that all members can leverage the skills, talents and leadership within our learning community.
SERVICING
We strive to offer exceptional customer service, open two-way communication and deliver high-quality learning experiences for our members.
IN THE NEWS TODAY
Your primary audience isn’t who you think it is. Or is it whom?
For decades, Edward Jones focussed on its customers. To no avail. EJ corporate comms sent glossy newsletters, updates, and brand campaigns directly from headquarters out to policyholders. It was an enduring failure. Open rates hovered in the low teens, and customer sentiment barely budged. The "aha" moment for Edward [...]
Beyond the classroom: creating true community engagement in education
Education has always been a collective effort, performing best when we see active participation and support from the community. When educational institutions foster deep involvement, the benefits create a ripple effect, enhancing student outcomes and strengthening the relationship between schools and the communities they serve. The methods of fostering [...]
CACE Connects Podcast: Communicating Complexity with Clarity
On this episode of the CACE Connects Podcast Dr. Brendan Browne: Communicating Complexity with Clarity In complex organizations, communications is most effective when it is part of the leadership conversation from the beginning. When communicators are positioned at the strategic table, they can help leaders anticipate challenges, shape understanding [...]